The Hausa film industry is, according to the most recent National Film and Video Censor’s Board statistics, creeping to nearly thirty percent of the Nigerian film industry.īeyond death, the figures and faces of these actors and actresses will keep running and clapping, speaking and laughing, singing and dancing through our lives for as long as the plastic of the VCDs last and the television channels continue to broadcast them into our homes. Hausa is spoken by over fifty million people in Africa.
It always surprises me how little you find online about Kannywood stars, whose faces, blazoned on stickers, are plastered on thousands of buses, motorcycles, and taxis all over Northern Nigeria, Niger, and surrounding countries. Despite Maryam Umar Aliyu’s prolific acting career, when I went online to try to find photos of her to put on my blog, I didn’t find more than three or four. Kannywood knows about Hollywood, Bollywood, and the larger Nigerian film industry of Nollywood, but they know very little about Kannywood.
Although the Hausa-speaking world is certainly no village and has access to phones, internet, radio, and other media (including a gigantic film industry which could be its gateway to the world), there is a metaphoric parallel here.
The village post office can receive telephone calls but cannot call out.
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